The $700,000 Bet That Almost Bankrupted Pepsi
1:35
The $700,000 Bet That Almost Bankrupted Pepsi
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Notinregss on Instagram: "In 1995, Pepsi launched a “Pepsi Stuff” rewards campaign where customers could collect points from Pepsi products and trade them in for merchandise like T-shirts, hats, and sunglasses. They released a commercial to promote it. At the end of the ad, they included a joke: “Harrier Jet: 7,000,000 Pepsi Points” (Cue footage of a military jet landing at a high school.) It was clearly meant as a joke — a Harrier Jet is a real U.S. Marine Corps vertical take-off fighter jet wo
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Notinregss on Instagram: "In 1995, Pepsi launched a “Pepsi Stuff” re…
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Unlocked Memories on Instagram: "🕺🥤 Publicidad argentina de 1992 de Pepsi, una pieza que reflejaba todo el estilo, la energía y el color de los primeros años noventa. En el video, se presentaba una gran novedad para la época: la nueva botella de 2 litros retornable, una propuesta más práctica y económica que buscaba conquistar a los fanáticos de la gaseosa. El escenario no podía ser más noventero: un camión de Pepsi llega escoltado por un auto descapotable, del que descienden nada menos que Di
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Unlocked Memories on Instagram: "🕺🥤 Publicidad argentina de 1992 de P…
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