IRIS.TV uses an artificial intelligence-enhanced proprietary video content identifier that provides contextual and brand-suitability data to advertisers.

The U.K.-based media advisor, which recently aided reviews for Amazon and Unilever, acquired a marketing unit from PwC ...

The Kellanova brand is ramping up the intrigue around the return of a stunt that went viral on social media last December.

EffortisEverything” includes tie-ups with everyday individuals to showcase images of their cooking fails across social media ...