Columbia Sportswear’s global head of marketing breaks down the brand’s first major relaunch in a decade, explaining why humor ...

The avocado supplier launched Prediction Pit, an interactive platform starring an AI avatar of actor Rob Riggle.

Set to roll out this spring, the global LLM unifies the world’s most advanced AI models into one secure portal.

The week’s notable creative and brand marketing news. The new year has officially rolled in, and with it, new campaigns ...

Fans of Perfect Bar know to look for their protein fix in the refrigerated aisle — often on the top shelf. While that ...

Natural Light Beer has come to the rescue for northern lawn mower fanatics by ideating the Treadmower treadmill, “the only ...

The Spark Awards celebrate rising talent who are five years or less into their marketing careers and already demonstrating ...

Following Omnicom’s acquisition of IPG, which created the world’s largest ad holding company, the industry watched as the former integrated and incorporated the latter’s offerings, talent, staff and ...

In 1968, the legendary psychedelic rock band first performed at the University of Oregon, which became the band’s “home away ...

The almond milk brand sent a cold ‘breeze’ toward AI-generated ads with a humorous campaign pitching process skit.

In the rush to automate, have we stopped thinking about thinking? And what AI is doing to our minds? Publicis' Laurent ...

Kate Anthony, managing director of Spark Foundry, has been appointed to a new role within Publicis Media. Anthony has been ...