GEDmatch's new "opt-in" policy went into effect on Sunday. A change to GEDmatch, a third-party genealogy site that's helped crack cold cases through user's DNA, may hinder law enforcement's ability to ...

Data serves as the foundational pillar for all sales and marketing endeavors, and the absence of first- and third-party insights would leave practitioners formulating campaigns and devising strategies ...

This year, comprehensive privacy laws are going into effect in eight states to regulate how businesses handle digital ...

Sara Lee's State Fair Brand Corn Dogs used SMS as part of its Dream House sweepstakes to build a mobile opt-in database and update consumers on prizes they can win. The campaign included promotions ...

Google has delivered a way for people to opt out of having their wireless routers mapped by the company's Street View cars, as it was ordered to do by European data protection authorities. The company ...