Earlier this month, during Paris’s haute couture week, passers-by might have noticed a glorious yellow glow emanating from a Rue Saint-Honoré vitrine. The high jewelry presentations were underway, and ...

FAR OUT: Graff is stargazing with an unconventional ad campaign that sets its latest high jewelry collection against a backdrop of the aurora borealis. The campaign, “Galaxia,” was shot using ...

Until recently, however, the brand preferred to fly under the radar, selling mega-diamonds to captains of industry and kings and queens of state without shouting its name too loudly. The opening last ...

Given 5.85 carats of diamonds to play with, most watch companies would line them up perfectly along the bezel, cover the dial and set them in rows on the bracelet links. Not Graff. Founded in 1960 as ...

The most fabulous jewels are often intended for life’s most treasured moments—engagements, weddings, milestone birthdays, and unforgettable occasions worthy of elegant, unique pieces. Few houses ...

Whether you’re shopping in Paris, New York or London, it’s impossible to resist pausing in front of the opulent Graff windows and marvelling—at least for a second—at the sparkling gems within. Founded ...

To ring in the fall season, the London-based jewelry house Graff has released a new object that pays homage to the house’s history of innovative diamond design: a floral brooch featuring 63 carats of ...

Add Yahoo as a preferred source to see more of our stories on Google. In the world of diamonds, Graff is one of those names that if you know, you know. Founded by diamantaire Laurence Graff, a.k.a the ...