Marketers have long treated data as the goal. AI flips that model. Here’s how to adapt your data strategy. The post Data ...

Supermetrics, the Marketing Intelligence Platform trusted by thousands of marketing teams worldwide, released new findings from its Marketing Data Report 2026, highlighting how retail, e-commerce, and ...

March 25, 2026) - ASK BOSCO(R), the AI-powered marketing and ecommerce intelligence platform built by marketers, for marketers, today announced the official launch of its Beta Shopify app at Shoptalk ...

In today’s fast-paced digital world, using data effectively isn’t just a nice-to-have—it’s essential. From targeted marketing and campaign optimization to creating tailored personas and tracking ...

Marketing used to rely a lot more on gut feeling. Creative directors would dream up campaigns over long lunches, and my team and I would blast messages to anyone who'd listen. We called it ...

Learn how to make sense of your marketing data. Are you finding it hard to demonstrate the ROI of building a data focused strategy to key stakeholders? Do you want to find the next big idea for your ...

LAS VEGAS — At CDP World hosted by Treasure Data this week at the Red Rock Canyon Casino in Las Vegas, attendees were shown a vision of a near future of marketing where human teams are augmented by AI ...

Part of Treasure Data AI Marketing Cloud, this multi-agent AI orchestration system helps marketing teams plan, create, and execute the full lifecycle of marketing with precision, control, and ...

Paula Chiocchi is CEO of Outward Media, Inc., a provider of B2BC contacts, with email and digital IDs, that drive business growth. B2B marketers are swimming in data, yet many still struggle to ...

Enterprise-focused design. Platform-agnostic solution aligns with martech stacks and future data needs. CMO workflow impact. CMOs and marketing teams gain streamlined campaign planning and execution ...

Over the past year, I’ve seen more change in marketing than in the decade before it. And not just because of AI, even though it’s clearly been the spark. What’s happening goes deeper than AI and it’s ...