TAMPERE, Finland (AP) — At Rovio, the future is Angry. The Finnish gaming company behind Angry Birds — with more than 1 billion downloads to date — is now spreading its wings beyond the virtual world.
Sure, Angry Birds is popular. More than 1 billion Angry Birds games have been downloaded around the world. But somewhere between the arrival of Angry Birds toys and T-shirts and Angry Birds’ debit ...
If you were at Pocket Gamer Connects: Helsinki this week, you'll have heard first hand from Rovio's leaders how important brand building has become for indie game studios. Indeed, as if to emphasise ...
One thing Rovio's Angry Birds isn't short of is merchandise, yet according to CMO Peter Vesterbacka, a large portion of goods sold on the market are entirely unofficial. Speaking at the TechCrunch ...
The ubiquity of Angry Birds in Finland cannot be overstated. The now familiar characters from the app that went wild appear to be everywhere in edible, wearable and even audible shapes. Heading over ...