When Puma announced on Thursday that former Adidas sales chief Arthur Hoeld would become its new CEO, replacing Arne Freundt over “differing views on strategy execution,” it wasn’t just a routine ...

Adidas and Puma are likely to hike prices for running shoes and sportswear in the United States, following Nike’s lead, analysts and investors said on Thursday, as US tariffs on imports drive costs up ...

A potential merger between Adidas and Puma could be on the way. Via Getty Images/Joe Prior/Visionhaus A potential reunion between Rudolf and Adolf "Adi" Dassler, through their respective Puma and ...

Football in the 21st century has, to a generation of young supporters, been the story of duopoly: Lionel Messi devotees and those who obsess about Cristiano Ronaldo. A two-party system has driven mass ...

It is the lightest and most expensive marathon running shoe in history and, at its launch in the shadow of Nelson’s Column in Trafalgar Square on Thursday night, there was a collective certainty about ...

LONDON (Reuters Life!) - More than 60 years after a feud between brothers Adi and Rudolf Dassler resulted in the creation of the Adidas and Puma sportswear rivalry, the two companies are making peace ...

The bitter brotherly feud that sparked the creation of sports-shoe brands Adidas and Puma in the same small German town in the 1940s is to be turned into a television series with the help of family ...

This is the time of year when sneakerheads get to indulge in some pretty sweet sneaker designs inspired by love. Expect ...

French actor Oscar Lesage, Iranian actress Katayoon Latif, Franco-Malian actress Eye Haidara and Actor Augustin Dewinter jump during a photocall for the "Adami" Jeunes Talent at the 78th edition of ...