After a 2024 in which AbbVie’s Skyrizi boasted the highest TV drug ad spending outlay on seven of our monthly roundups—and took second place in four more—the immunology med has seen that dominance ...

Hims & Hers’ 2025 Super Bowl commercial generated plenty of conversation—and controversy—leading up to the big game. It took aim at the American weight loss industry, including Big Pharma makers of ...

BELLEVUE, Wash.—Despite ongoing worries about the economy, new data from iSpot shows that national linear advertising revenue recorded a 4.2% increase in Q3 2025 versus a year earlier to $8.77 billion ...

Brand integration of note: A “Take Me Home, Country Roads”-themed spot for Rocket.com bled into the game as Fox continued the song beyond the ad and name-checked the sponsor inside the bounds of the ...

Madison Avenue continues to pull millions of dollars out of what was once its star vehicle — primetime TV — in favor of reaching smaller crowds of consumers watching their favorite shows at times of ...

Apple's latest ad spot demonstrates how Apple Intelligence can make your dating profile better, thanks to Clean Up in iOS 18 Photos. One of the early features of Apple Intelligence, Clean Up is a ...

With an unusually large number of celebrity ads, some soared and others struggled. While AI-driven ads underperformed. By James Hibberd Writer-at-Large The scores are in for the other big Super Bowl ...

The death of an ad, like the end of the world, doesn’t happen with a bang but with a whimper. If you’re paying attention, you’ll notice the warning signs: click-through rate (CTR) slips, engagement ...

Democratic former Rep. Abigail Spanberger is launching her first TV ad of the 2025 Virginia governor's race, detailing her background as she ramps up her campaign in one of the most closely watched ...